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Who agrees that Eat Club is much better than Zomato and Swiggy, when it comes to Quality and Taste.

Maaza becomes Coca Cola's 3rd Indian brand to step into billion-dollar club

Nike and Skims are shaking up activewear with their new collab, NikeSkims, launching this spring. The announcement sent Nike's stock up 6.2%, adding $6.7 billion in value. Nike's first-ever partnership with an outside brand is a bold move to reclaim

Hey folks! I’m Sourabh Akash, and I’m super excited to share my startup — Oopar Club. Oopar Club is all about helping adults build meaningful friendships and feel a sense of belonging through fun, engaging, and real-life experiences. It’s not just a

“More Than a Brand: How Tribalism Turns Luxury Buyers into Lifelong Believers” Brand Tribalism is the psychological pull where consumers align with a brand not just for its products—but to belong to an exclusive identity group. In luxury branding,

"Has anyone here bought clothing from the brand Rare Rabbit? I'm curious about the overall quality, durability, and fit of their products. How do they compare to other brands in a similar price range? Any insights or personal experiences would be gre

Co-founder Search for QVÉY QVÉY is a bold new athleisure brand redefining performance and style for the modern mover. We’re on a mission to create fashion-forward, high-performance apparel that seamlessly blends function with aesthetics. We’re look

"We're building an athleisure clothing brand and looking for a passionate individual to join our team as a technical partner. Qualifications doesn't matter—what counts is your creativity and drive. Just willing to learn quickly as possible and able

“One of Us: How Ingroup Bias Builds Brand Loyalty Through Belonging” Ingroup bias is the tendency for people to favor those they perceive as part of their group—whether based on culture, interests, values, or identity. In business, this is used to b