Everything about Mar... • 7m
“Mimetic Desire: Why We Want What Others Want” Mimetic desire, coined by René Girard, suggests that our desires are shaped by imitation—we want things because others want them. Desire forms a triangle: the subject (us), the model (the person we imit
See MoreTransforming ideas i... • 9m
Want to know why most startups fail? The answer lies in the Valley of Value Creation. Here's what I learned about creating true value in business: • You must find the sweet spot between rare AND valuable • Building what YOU want isn't enough •
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Idea: FMCG companies should use a subscription model. Subscribe and purchase goods to automatically enter the code. Rewards grow with each purchase. For example, if a person subscribes for just 100₹ and purchases Lays products 14 times a month, he c
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