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Makarand Mohite

Brand Designer • 4d

People don’t remember logos. They remember stories. A brand without a story is just another service provider. A brand with a story becomes unforgettable. Why story works in branding: Emotion over logic - Clients connect with meaning, not just visuals. Differentiation - Your story can’t be copied; your logo can. Consistency - A clear narrative guides all touchpoints (logo, colors, campaigns). Trust - Stories humanize brands, making them approachable and relatable. Think of Nike, they don’t sell shoes, they sell the story of human potential. Your story is your edge. ✨ If this sparked something, check this out https://www.behance.net/gallery/234027023/Kawi-Cafe

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