Digital Marketer | G... • 2d
As I mentioned in the article, just like WhatsApp, Snapchat, and Instagram have monetized their platforms, we can do the same. For example, revenue can come from business profiles by charging for bulk messages, selling APIs, or placing ads on stories, reels, or profiles. The key is to ensure that monetization doesn’t disrupt the user experience—it should exist in the background without being intrusive. Think about YouTube: over 90% of users don’t pay to remove ads, yet they continue using it. Ultimately, the approach depends on how the product manager designs the UI and UX to balance usability with monetization. ( obviously after gaining users it's not easy to maintain but if the investor is alright then why not)
Together We Can Make... • 1y
Snapchat was founded in 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown while they were students at Stanford University. Originally named "Picaboo," the app allowed users to send photos that would disappear after a set time. They later renamed i
See MoreEntrepreneur & Creat... • 5m
Keeping Users Hooked! 📲🔥 An Engagement Moat ensures frequent and consistent usage by making platforms irresistible. Facebook, Snapchat and TikTok dominate by fostering social interactions, mobile engagement and addictive content. The more users sta
See More"Turning visions int... • 5m
Snapchat Case Study:-👻 Snapchat was launched in 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown. Initially focused on disappearing photo messages. Introduced Stories in 2013, Discover in 2015, and AR Lenses in 2016. Revenue sources include
See MoreDigital Marketer (Me... • 1y
Hi Medial family 👋 Here is the success journey of 'BRAVE' in brief : Customer painpoints 1) irrelevant Ads 2) privacy issue , customer feels thier privacy was compromising 3) Not able to focus on the main content of page because of banner Ads ,
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