What Went Wrong with Vine
In 2017, Twitter shut down Vine, a platform that once thrived with 200 million active users at its peak. Despite its massive popularity, Vine fell victim to strategic missteps that led to its demise. As Elon Musk hints at
In 2012, Vine became a viral sensation — launching countless creators and hitting 200 million users.
But by 2017, it was gone.
How did the app that defined short-form video lose — and why didn't it hit the same success as TikTok?
The rise and fal