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Your app could blow up with just one viral moment. Focus first on: → Streamlined onboarding → A compelling paywall → A hook that keeps users coming back After that, everything else is about getting more people to see and use your app.

This is what Virality means most of the time - Nothing. This tool I had created touched millions of visitors for a week and then it died down and its at 1000 visitors daily now. However, if you have achieved virality with retention, there can be n

It has never been easier to make your product go viral. So many TikTok playbooks, Instagram influencer hacks, Reddit, X and other ways exist to blow up installs/users. A lot of these didn't exist before, and virality, mostly occurred through the pro

Most "viral" apps didn’t go viral because of the product. They went viral because of how they spread. It’s not about building something 10x better. It’s about creating a 10x distribution engine. Influencers spark the wave. Faceless accounts

Chamath Palihapitiya on How Facebook Grew by Ignoring Virality Most startups fail because they focus on the wrong thing—going viral. Chamath Palihapitiya, Facebook’s former growth lead, banned his team from even mentioning virality. Instead, he ma

Does a viral marketing strategy sound stupid till it works? I was reading an article where a coffee shop based out of Amsterdam got the craziest virality story through the use of one coin. On a regular day, customers would enter the shop, order as

Nikita Bier costs $10k for a hour long advisory session - here’s a free ChatGPT prompt for assessing the virality of your app instead: Analyze my app’s current UX, UI, and social architecture through the lens of engineered virality, meme-driven dis

Keith Rabois explains that the key to LinkedIn’s success was investing 80% of resources in virality When LinkedIn started, it took 2 years to reach 1 million users, and they had almost no revenue in the first 2-3 years. Keith, who joined as employ

Bengaluru never fails to surprise! Saw that viral post about a domestic help sending a sick leave WhatsApp more polished than most office emails - typed by her 10-year-old daughter...

I think good startup ideas comes to us naturally when we identify any issue in our day to day life. I see a lot of guys brainstorming about an problem that they themselves never faced. They just want to start a startup not dwelve into the underlying