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Most people confuse what is with what does. Salespeople talk about what their product is. But no one cares. The only thing that matters is what it does for the client. You're not selling the pipe. You're pouring water into their bucket.

People don't care about your product. They care about what your product can do for them

people dont care about product they care about what they do

What is more Important: The Product or The Branding?

The customer doesn’t care whether your product is “AI-Powered” or not. But what they do care about is if your product can solve the problem they have and help them achieve the result they want. Nothing else matters if your product can help them accom

What gives a gut about product market fit ?

What’s harder? - Coding the product - Talking about the product - Selling the product

Branding is the key!! Many founders just call themselves as a brand or term their product/service as a brand. But it is not what you say, it is what your 'CUSTOMER' says about you.

What about selling local grocery product through quick commerce