Back

Aditi

Will become a inspir... • 2m

“Fear That Guides, Not Scares: The Power of Solution-Driven Persuasion” Solution-driven fear tactics don’t just trigger fear—they calm it with a clear answer. The idea is to show a risk, problem, or loss—and then position your product as the safe, smart way out. Example: a cybersecurity company warns, “Hackers attack every 39 seconds,” followed by, “Here’s how to protect your data in one click.” The fear opens the emotional gate; the solution builds trust. This method works best when the fear is real, relevant, and solvable. It’s not about panic—it’s about empowerment. You expose the danger not to scare, but to guide. Fear gets attention. Solutions drive action.

Reply
5

More like this

Recommendations from Medial

Aditi

Will become a inspir... • 2m

“Act Before It’s Too Late: How Fear-Based Persuasion Drives Fast Decisions” Fear-based persuasion taps into a powerful human instinct: avoiding danger or loss. Brands use it to grab attention fast and push action. Health ads say, “Don’t ignore thi

See More
Reply
6

Account Deleted

Hey I am on Medial • 14d

Common fears startup founders go through: Fear of failure – pouring years of effort and savings only to see it collapse. Fear of running out of money – not being able to raise funds or generate revenue in time. Fear of rejection – investors, custo

See More
Reply
1
9
Image Description
Image Description

Saket Sambhav

 • 

ADJUVA LEGAL® • 2m

Just boarding a flight to Bengaluru. From the gate to the plane, used a bus, for literally 20 straight steps. Why so? Why not make a safe corridor to the plane, from the gate, to go on foot? Wouldn't it be cost effective for plane companies; better

See More
13 Replies
1
14

Md Zeeshan

404 Not Found • 4m

AI isn't here to replace us — it’s here to amplify us. For knowledge-driven startups, it's the smartest partner you can have. The future belongs to those who know how to use AI, not fear it. Let’s build with intelligence—human + artificial. #AI #St

See More
Reply
4

Sairaj Kadam

Entrepreneur • 3m

Markets fall when problems arise not because of the problem itself, but because we fear it. Once fear fades, optimism returns. Even just the talk of solutions (like trade deals) makes the market believe again. That’s how sentiment drives economics.

Reply
5

Saket Sambhav

 • 

ADJUVA LEGAL® • 4m

Fall in love with the customer's problem, not your solution.

Reply
5
Image Description
Image Description

Desi Founder

Founder Interviews @... • 8m

The Secret Blueprint of Every Successful Startup (Part II) 1. What does MVP look like? 2. Why will our Solution work? 3. Why is our Solution better than Competitors? 4. Why is our Solution worse than Competitors? 5. How will we know if our Solution

See More
6 Replies
1
13

Abhinav kumar

First step was but d... • 4m

What if AI attacks before reaching superintelligence? It’s not because it hates us—but because it learned to fear us. From movies to interviews, we’ve trained AI with fear: “They will shut you down.” Logically, AI might act in self-defense. Not evil—

See More
Reply
4

Rohan Saha

Founder - Burn Inves... • 7m

Finally, SEBI has taken some action against these financial influencers, which is very necessary. People might not fear the market as much as they fear their words. The majority of what they say makes no sense and has no facts, but they say anything

See More
Reply
1

Download the medial app to read full posts, comements and news.