Will become a inspir... • 2m
“Now Beats Later: How Temporal Discounting Drives Instant Customer Decisions” Temporal Discounting is the tendency to prefer immediate rewards over larger, delayed ones. In business, this shapes how offers are presented. Consumers often choose a smaller discount today over bigger long-term savings. Brands leverage this bias with phrases like “Instant Cashback” or “Get it now, pay later.” Subscription services highlight immediate benefits to overcome hesitation. Even loyalty programs are more effective when they offer short-term wins rather than distant perks. Businesses that understand this bias can design promotions, payment models, and user experiences that satisfy the customer’s desire for instant gratification—leading to quicker decisions and stronger conversions.
Will become a inspir... • 2m
“Trust the Expert: How Authority Bias Builds Business Credibility and Sale Authority bias is the tendency to trust and follow the opinions of perceived experts or authority figures. In business, this bias is used to build credibility and influence d
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Are you distracted and have ADHD.... The influence of social media platforms like Instagram, TikTok, and Snapchat fosters a culture of instant gratification and constant comparison, often leading to distractions and procrastination. This constant dig
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“If It Bleeds, It Leads: How Negativity Bias Drives News Consumption” Negativity bias is our brain’s tendency to focus more on negative information than positive. The news industry heavily leverages this bias to capture attention and drive engagemen
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“Stay True to You: How Self-Consistency Bias Keeps Customers Coming Back” Self-consistency bias is the tendency for people to act in ways that align with their past actions and self-image. In business, this helps build long-term customer loyalty. On
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Join the Crowd: How the Bandwagon Effect Boosts Brand Popularity and Sales” The Bandwagon Effect is a psychological bias where people do something primarily because others are doing it. In business, it’s a powerful marketing tool. When customers see
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Today's Topic : Buy Now Pay Later Services Do You think BNPL Service will big ? E.g : Simpl,Lazypay etc. •Buy Now, Pay Later (BNPL) services are popular for splitting purchases into smaller, interest-free installments. •BNPL services are targeting
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So how do you calculate your company’s valuation? Here’s the simplest way to think about it: 1. Forecast Future Earnings: Start with what your business makes now and apply a growth rate. Example: Year 1: $100K → Year 2: $120K → Year 3: $144K. 2.
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