Think Like a Scienti... • 5m
Depends on the scenario, for example 1. Are you unhappy with the outcome of your current positioning? 2. Are you testing a better solution 3. Do you have a better offer that is conditional on a pivot? example an offer for a project or investment conditional on the need to pivot your strategy. 4. What aspect of your startup are you pivoting? Brand positioning, business strategy, product or service ? etc etc..
Founder Snippetz Lab... • 9m
In today’s competitive world, brand positioning isn’t optional—it’s essential. here’s a breakdown of the five core brand positioning strategies that drive success: Attribute-Based Positioning Focus on a key feature of your product or service. Think
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Growth Marketing Hea... • 6m
Don’t rush into building a marketing team before structuring your strategy. As an entrepreneur, start by consulting marketers who’ve already delivered results in your niche. Understand the market, define positioning, pricing, and identify leaks in y
See MoreEverything about Mar... • 10m
Positioning Positioning defines how a brand is perceived in the minds of customers. Key strategies: 1. Product-Based Positioning: Highlighting the unique features or qualities of the product. 2. Price-Based Positioning: Emphasizing affordability o
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Make your idea to a ... • 1m
Most founders don’t have a marketing problem—they have a confusing offer. If a stranger can’t explain your offer in 1 sentence after 10 minutes, you’re leaking sales. Fix: Outcome → Timeframe → Proof → Next step. Example: “We get real-estate leads in
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