Think Like a Scienti... • 3d
Depends on the scenario, for example 1. Are you unhappy with the outcome of your current positioning? 2. Are you testing a better solution 3. Do you have a better offer that is conditional on a pivot? example an offer for a project or investment conditional on the need to pivot your strategy. 4. What aspect of your startup are you pivoting? Brand positioning, business strategy, product or service ? etc etc..
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