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Tarun Suthar

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The Institute of Chartered Accountants of India • 21h

Zudio: The Silent Billion-Dollar Disruptor ❌️ No ads. ❌️ No app. ❌️ No luxury branding. Yet, Zudio is winning the market- quietly but powerfully. Owned by Trent Ltd (a Tata Group company), Zudio has crossed: 📈 400+ stores (200+ incoming) 📈 $1B+ revenue projected in FY25 📈 $17.8B valuation ⁉️ How? By flipping the script -no flashy campaigns or e-commerce plays. Just everyday fashion at unbeatable prices. ⁉️ Their strategy? ✅️ Zero frills ✅️ Strong pricing policy = brand identity ✅️ Laser focus on tier 2–3 cities ✅️ Fresh styles, non-pricey appeal In a world of noise, Zudio proves: Value sells. ✨️

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