I hope this does not end up as another startup FRAUD 🙏🙏
Some context first 👇
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Karan Bajaj, who founded and sold WhiteHat Jr to Byju’s for a whopping $300mn at a prime valuation, is now building a new venture in the cancer care space.
Called
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Anonymous 2
Hey I am on Medial • 22d
Karan Bajaj clearly knows how to build and scale, but credibility in health requires more than product-market fit. You need clinical validation.
0 replies1 like
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Define Your Unique Value Proposition (UVP)
1. Problem-Solution Fit: Clearly define the problem your product or service solves.
2. UVP Statement: Craft a concise statement that communicates your unique value to customers.
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Product-market fit (PMF) happens when your product meets a strong market demand. It’s when customers not only buy but also love and recommend your product. Without PMF, even great marketing won’t lead to sustainable
Invisible Brands Don’t Win.
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Your product isn’t the problem.
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Every day, great businesses die—not because they’re bad,
but because no one knows they exist.
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We engineer attention, create believe
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