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“Cross-Modal Priming in Marketing: How Multi-Sensory Cues Shape Brand Perception” Cross-Modal Priming is a neuromarketing strategy where stimulation in one sensory channel—like sound, texture, or scent—influences perception in another, such as sight

When Ritesh Agarwal sir posted about renaming OYO, I couldn’t resist diving in. This wasn’t just a random idea — I backed it with everything I’ve studied about brand psychology, naming strategies, and the subtle art of making a name attractive, memor

Investing Abroad? Trump’s Post on Elon Musk Has a Lesson for You Donald Trump recently claimed that without U.S. subsidies, Elon Musk would "head back home to South Africa." Whether or not you agree, the post offers valuable lessons for global inve

Duolingo's 'Death of the Owl' Campaign is the most riskiest campaign in recent times. Here is the short overview of what's the campaign is about, Duolingo announced that their OWL mascot is hitted to d*ad by a tesla cyber truck. So they encouraged

PSYCHOLOGICAL MARKETING TECHNIQUES - 1/10 Anchoring Effect The anchoring effect involves presenting a higher-priced product first to make other options seem more affordable. This psychological bias causes consumers to rely heavily on the first

India’s Strategic Strike Isn’t Just a Military Response — It’s a Masterclass in Global Brand Positioning. Here’s how ⬇️ In marketing, positioning is how you shape perception, not by what you say, but by what you do when tested. When a brand is pro

📖 DAILY BOOK SUMMARIES 📖 🚀 35 Lessona From 👉 🔥 Positioning : The battle of your mind 🔥 ✨ By Al Ries and Jack Tryout ✨ 1. Core Premise: Positioning is about how a brand or product occupies a space in the customer’s mind relative to compe

How Quora Ads Manager Can Help You Reach High-Intent Audiences Quora Ads Manager is a powerful tool for businesses aiming to reach high-intent audiences in a focused, intent-driven environment. Unlike other platforms, Quora users are actively seekin

Super cars has always been an obsession for all the people out there. Everyone dreams of owning it one day. Recently, I've come across a business idea where you can own a portion of supercars and luxury cars. It goes like this. One car of 1 Cr would

PRATHAM Reviews - 2 Shark Tank India S1 best to worst :From Ice Pops to Virtual Flops • Most Of us would agree that the best deal in S1 was Skippi Ice Pops. They didn’t just sell frozen treats; they sold childhood memories in a ₹1 crore deal for 15