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Vishu Bheda
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Medial â¢Â 10m
ðð» ððµð² ððµðµð¬ð, ð§ððŠ ðð®ð ð±ðŒð¶ð»ðŽ ððŒðºð²ððµð¶ð»ðŽ ð¿ð²ððŒð¹ððð¶ðŒð»ð®ð¿ð. They were offering ððð§ð€ð¬ ðð§ð ðð¢ð§ðð§ðð¢ðð¥ ð¢ð§ð¬ðð¢ðð®ðð¢ðšð§ð¬ a model where: ððð ðšð°ð§ðð ðð¡ð ð¬ðð«ð¯ðð«ð¬ Clients ð©ðð¢ð ðŠðšð§ðð¡ð¥ð² to access computing resources ððð¢ð§ððð§ðð§ðð, ð®ð©ð ð«ðððð¬, ð¬ððð®ð«ð¢ðð² â all handled by TCS ðŠðŒðð»ð±ð ð³ð®ðºð¶ð¹ð¶ð®ð¿? Itâs basically ðð¥ðšð®ð ððšðŠð©ð®ðð¢ð§ð âyears before AWS was even an idea. ðð²ð¿ð²'ð ððµð² ðð¶ðºð²ð¹ð¶ð»ð²: ðððð: TCS signed cloud-like deals with global banks. ðððð: Amazon officially launched ððð with the same âpay-as-you-goâ cloud model. ð§ðŒð±ð®ð: AWS generates $ðððð+ ð¢ð§ ðð§ð§ð®ðð¥ ð«ðð¯ðð§ð®ð Amazonâs total profits heavily depend on AWS AWS became the foundation for startups like Netflix, Airbnb, Uber ð ð²ð®ð»ððµð¶ð¹ð², ð§ððŠ? It remained focused on traditional IT services. They ð§ðð¯ðð« ð¬ððð¥ðð ðð¡ðð¢ð« ðŠðšððð¥ ð¢ð§ððš ð ð ð¥ðšððð¥ ðð¥ðšð®ð ð©ð¥ððððšð«ðŠ. ðªðµð ð±ð¶ð± ð§ððŠ ðºð¶ðð ððµð² ðºðŒðºð²ð»ð? Focused too much on ðð®ð¬ððšðŠ ðð¥ð¢ðð§ð ð©ð«ðšð£ðððð¬ No productization mindset No push to create a ð¬ðð¥ð-ð¬ðð«ð¯ð¢ðð ð©ð¥ððððšð«ðŠ Conservative risk appetite (typical of Indian IT companies then) In short: ððð ð¡ðð ðð¡ð ð¢ððð. ððŠðð³ðšð§ ð¡ðð ðð¡ð ðð±ððð®ðð¢ðšð§. ð§ðµð² ð±ð²ð²ðœð²ð¿ ð¶ð»ðð¶ðŽðµð: ðð§ð§ðšð¯ððð¢ðšð§ ð¢ð¬ð§âð ð£ð®ð¬ð ðððšð®ð ð¢ð§ð¯ðð§ðð¢ð§ð . ððâð¬ ðððšð®ð ð¬ððð¥ð¢ð§ð ðð§ð ð©ððð€ðð ð¢ð§ð ð¢ð ððšð« ðð¡ð ð°ðšð«ð¥ð. TCS pioneered it quietly. Amazon made it a global revolution. ð§ðµð² ðð¶ðŽ ðð²ðððŒð» ð³ðŒð¿ ðð»ð±ð¶ð®ð» ðŠðð®ð¿ðððœð: Donât just build great services. Build ð¬ððð¥ððð¥ð, ð©ð«ðšðð®ððð¢ð³ðð ð©ð¥ððððšð«ðŠð¬. Play the ð ð¥ðšððð¥ ð ððŠð, not just the client-service game. Because ðð¢ð«ð¬ð-ðŠðšð¯ðð« ððð¯ðð§ððð ð ðŠððð§ð¬ ð§ðšðð¡ð¢ð§ð without ðð¢ð«ð¬ð-ð¬ððð¥ðð« ððð¯ðð§ððð ð. ðð¶ð»ð®ð¹ ð§ðµðŒððŽðµð: ððšðŠððð¢ðŠðð¬ ð²ðšð® ð¡ðð¯ð ðð¡ð ðð¥ð®ðð©ð«ð¢ð§ð. ðð®ð ð¬ðšðŠððšð§ð ðð¥ð¬ð ðð®ð¢ð¥ðð¬ ðð¡ð ððŠð©ð¢ð«ð. Make sure you ðšð°ð§ ðð¡ð ðð®ðð®ð«ð you invent.
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