What If Bootstrapping Is the New Fundraising? Here’s a contrarian thought: in 2025, bootstrapping isn’t the opposite of VC funding—it’s becoming a new kind of pitch. Startups with solid revenues, loyal customers, and zero external capital are now more fundable than ever. VCs increasingly see bootstrapped traction as a filter—not just for product-market fit, but for founder DNA. And the most interesting twist? Some founders are bootstrapping not to avoid funding—but to choose better when the time comes. Cleaner cap tables, stronger narratives, and better deal leverage. In India’s current climate of dry powder abundance but selective deployment, bootstrapping might just be the smartest pre-seed strategy.
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