Building xcesĀ ā¢Ā 11d
AOV vs. ARPO: Whatās the Difference? AOV (Average Order Value): Total money spent by the customer per order. Includes discounts, delivery, packaging fees, etc. ARPO (Average Revenue Per Order): Total revenue earned by the platform or business per order. Excludes external costs, focuses on actual earnings. Why AOV ā ARPO: Because AOV = Customerās spend and ARPO = Your actual revenue They look similarābut tell very different stories.
Download the medial app to read full posts, comements and news.