Back
Vishu Bheda
•
Medial • 6m
𝗠𝗼𝘀𝘁 𝗽𝗲𝗼𝗽𝗹𝗲 𝘁𝗵𝗶𝗻𝗸 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁 𝗯𝘂𝘆𝘀 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀. Wrong. Microsoft buys 𝐦𝐨𝐦𝐞𝐧𝐭𝐮𝐦. 𝗟𝗼𝗼𝗸 𝗮𝘁 𝘁𝗵𝗲𝗶𝗿 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗺𝗼𝘃𝗲𝘀: 𝟏. 𝐇𝐨𝐭𝐦𝐚𝐢𝐥 (𝟏𝟗𝟗𝟕) — $𝟒𝟎𝟎𝐌 → 10M users in 18 months → Every email promoted Hotmail → Growing like crazy Microsoft didn’t care about the code. They cared about the growth engine. 𝟮. 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 (𝟮𝟬𝟭𝟲) — $𝟮𝟲.𝟮𝗕 → 433M users → The online identity for working professionals → Massive network effect Microsoft didn’t just buy a social app. They bought 𝐭𝐫𝐮𝐬𝐭 + 𝐚𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 in the business world. 𝟑. 𝐆𝐢𝐭𝐇𝐮𝐛 (𝟐𝟎𝟏𝟖) — $𝟕.𝟓𝐁 → 28M developers → All the world’s code in one place → Developer community built-in Microsoft didn’t buy storage. They bought 𝐝𝐞𝐯𝐞𝐥𝐨𝐩𝐞𝐫 𝐥𝐨𝐲𝐚𝐥𝐭𝐲. 𝟒. 𝐎𝐩𝐞𝐧𝐀𝐈 (𝟐𝟎𝟐𝟑-𝟐𝟎𝟐𝟒) — $𝟏𝟑𝐁+ → 100M+ users in months → AI going mainstream fast → ChatGPT became a habit Microsoft didn’t buy AI models. They bought 𝐟𝐮𝐭𝐮𝐫𝐞 𝐝𝐢𝐬𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧. 𝗪𝗵𝗮𝘁’𝘀 𝘁𝗵𝗲 𝗽𝗮𝘁𝘁𝗲𝗿𝗻? Product + People + Potential + Momentum = Big Value 𝗕𝗶𝗴 𝗟𝗲𝘀𝘀𝗼𝗻 𝗳𝗼𝗿 𝗘𝘃𝗲𝗿𝘆 𝗙𝗼𝘂𝗻𝗱𝗲𝗿: Code can be copied. Features will change. But momentum is priceless. 𝗛𝗼𝘄 𝘁𝗼 𝗕𝘂𝗶𝗹𝗱 𝗦𝘁𝗮𝗿𝘁𝘂𝗽 𝗠𝗼𝗺𝗲𝗻𝘁𝘂𝗺 (𝗦𝘁𝗲𝗽-𝗯𝘆-𝘀𝘁𝗲𝗽) 1. Build → Product people love & talk about 2. Spread → Easy sharing, network effects, referrals 3. Community → Users feel like they belong 4. Speed → Move faster than competitors 5. Trust → Win hearts, not just minds 𝗙𝗶𝗻𝗮𝗹 𝗧𝗵𝗼𝘂𝗴𝗵𝘁: Microsoft didn’t just buy what people built. They bought how fast it was spreading. That’s the real game. Momentum > Code Momentum > Features Momentum > Funding 𝐀𝐬𝐤 𝐲𝐨𝐮𝐫𝐬𝐞𝐥𝐟 𝐞𝐯𝐞𝐫𝐲 𝐝𝐚𝐲: "Am I building a product people can use…or a product people can’t stop sharing?" That’s the difference between a good startup and a legendary one.
Replies (4)
More like this
Recommendations from Medial
Account Deleted
Hey I am on Medial • 5m
The real business game is not B2B or B2C. It’s P2P — Perception to Perception. People don’t buy your product. They buy your position in their mind. And here’s the brutal truth: The best product doesn’t always win. The best positioned one does. App
See More
Account Deleted
Hey I am on Medial • 11m
-70 out of 100 iPhones are bought on EMI. -80 out of 100 cars are bought on EMI. -60 out of 100 homes are bought on EMI. People are taking loans for almost everything these days. But here’s the difference: Rich people borrow to build assets, whi
See More
Ankan Bayen AV
•
Babe finance • 23d
When I launched my first startup, I was obsessed with explaining the technology. Every pitch, every conversation, turned into an engineering lecture. The result? Silence. Nobody bought. One day I realized something obvious: My mom never asked me
See More
Sairaj Kadam
Student & Financial ... • 5m
People buy for one reason improvement money, time, energy, results. They have 3 choices 1. Buy from you 2. Buy from someone else 3. Buy nothing But “nothing” is rare. Everyone needs improvement. So it's either you or them. Make your product the obv
See More
Download the medial app to read full posts, comements and news.