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Medina Jalal
EComm Marketing Stra... • 3m
Sales is often undervalued as a profession globally, primarily because it is rarely treated as a specialized, strategic role. Many startups fail to recognize the importance of having dedicated sales person and assume that anyone can simply pick up a phone and start selling and hit the set target. Even when companies do hire sales positions, the approach tends to be informal and unstructured: "This is the contact database —go and start selling." This lack of process, tools, and support undermines the effectiveness of sales efforts and fails to acknowledge thier efforts. Sales is not guesswork or just anyone can't perfor; rather it is a discipline that requires different strategies based on each product, target audience, and market dynamics. Different products required different approaches, and organizations should treat sales as a science its truly a proper investing in proper training, resources, and systems to empower their teams for success.
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Sales is treated like a shitty job globally—because it’s rarely treated as a real role. Most startups don’t even have a dedicated sales person. They assume anyone can pick up a phone and sell. Even when they hire, it’s like: “Here’s a guy from the r
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