Back

Anonymous

Anonymous 1

Hey I am on Medial • 10m

What's fascinating is how this trend perfectly maps to Clayton Christensen's disruption theory. Legacy SaaS players focused on enterprise are optimizing for features their biggest customers demand, creating bloated products that overserve average users. This opens the exact low-end disruption path described, simpler, cheaper alternatives that initially serve less demanding customers but gradually improve. The chart shows accelerating interest precisely when AI capabilities reached the point where this disruption becomes viable. The theory predicts DocuSign will retreat upmarket while free alternatives capture the mainstream.

1 Reply
2
Replies (1)

More like this

Recommendations from Medial

Saket Sambhav

 • 

ADJUVA LEGAL® • 9m

Learn and earn series - Part 2 David vs. Goliath? How Startups Can Win with Disruption! 🚀🎯 Ever wonder how small startups topple giants? Clayton Christensen's 'Disruptive Innovation' theory explains it: 💡 Giants focus on demanding, high-end c

See More
Reply
2
6
Image Description
Image Description

Dcod

Curious • 6m

Pretty difficult to run a software services company these days. Do you think customers have more negotiating power because of the AI disruption?

7 Replies
1
11

Debdip Gupta

Hey I am on Medial • 11m

My theory and Pracgical both are simple as far as business is concerned. Those. who buy from me must own the substantial part of the business.Bcoz nothing apart from the customers makes the cash flow. and balance sheet healthy. So they. must know tha

See More
Reply
3
Image Description
Image Description

Anurag Patil

Husler • 1y

The sugar-free chocolate business in India is rapidly gaining popularity as consumers become more health-conscious and seek alternatives to traditional sugary treats. With the growing awareness of diabetes, obesity, and other lifestyle diseases, suga

See More
3 Replies
3
Image Description

Somraj

 • 

Finicate • 1y

Startup Blueprint - Day 03 Define Your Unique Value Proposition (UVP) 1. Problem-Solution Fit: Clearly define the problem your product or service solves. 2. UVP Statement: Craft a concise statement that communicates your unique value to customers.

See More
2 Replies
9
5
Image Description

Shivam Bansal

. • 11d

Most founders think their startup problems are external. The market is slow. Customers don’t “get” the product. Pricing feels impossible. Operations are messy. But in reality, most startups are limited by something far less visible: the psychology

See More
1 Reply
2
8
Image Description
Image Description

Account Deleted

Hey I am on Medial • 8m

Rare Strategy Series - Post 2 of X Jobs-To-Be-Done (JTBD) Framework
 Source: Clayton Christensen, Tony Ulwick Most teams ask: What do users want?
A better question: What job are they hiring this product to do? The JTBD framework flips the script.


See More
6 Replies
5
20

TheMihirSharma

 • 

YouTube • 6m

🌌 “They told us gravity was weak… but it’s been lying to us all along.” What if every atom is gripping you — not with mass, but with magnetic chaos? I’m not here to break physics. I’m here to rewrite its origin story. This isn’t theory. It’s a fie

See More
Reply
5
Image Description
Image Description

Ashok G

😉 Miracle's Are Kic... • 10m

What If Google Disappeared for a Month? 🤯 Imagine waking up to a world without Google—no Search, Gmail, YouTube, or Android. Just…gone. A Digital Blackout: User Impact 😱 Gmail Panic: Lost emails, inaccessible documents—pure chaos. Search Void:

See More
8 Replies
2
12

Download the medial app to read full posts, comements and news.