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Hari kiran
Insight guru • 3m
Any consumer startup needs to have a differentiating feature in place which is better than what conventional models in the same business follow. Until and unless the proof of concept is robust and convincing, it becomes very hard for investors to seriously consider it. The proof of concept usually is the revenue generated. If you have anything specific in mind, you can put it here for discussion. In the end , consumer based startups are delivering either a product or service to consumer. There are thousands of businesses catering to consumer needs from decades. Name an example and people can list 10s of companies doing 10 variations in the same sector. So, in my opion, the differentiating factor is vital and person who wants to put in money actively search for that, if not , they just want someone who are already popular and minting money from a common strategy.
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