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Vishu Bheda

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Medial • 3m

𝗝𝗲𝗳𝗳 𝗕𝗲𝘇𝗼𝘀’𝘀 𝘁𝘄𝗼 𝗽𝗶𝗲𝗰𝗲𝘀 𝗼𝗳 𝗮𝗱𝘃𝗶𝗰𝗲 𝗳𝗼𝗿 𝗮𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝗲𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀 Most entrepreneurs chase the hot trend—AI, Web3, whatever is booming. But Jeff Bezos says that’s the wrong approach. Instead, position yourself and wait for the wave to come to you. 𝗧𝗵𝗲 𝗠𝗶𝘀𝘀𝗶𝗼𝗻𝗮𝗿𝘆 𝘃𝘀. 𝗧𝗵𝗲 𝗠𝗲𝗿𝗰𝗲𝗻𝗮𝗿𝘆 Bezos looks at founders in two ways: 1- Missionaries who build products because they love them and want to serve customers. 2- Mercenaries who build to cash out as fast as possible. The paradox? Missionaries actually make more money in the long run. Because when you genuinely care about what you’re building, you create a better product, win customer trust, and stick through tough times while others quit. 𝗧𝗵𝗲 𝗪𝗶𝗻𝗻𝗶𝗻𝗴 𝗙𝗼𝗿𝗺𝘂𝗹𝗮 1. Pick something that excites you, not just what’s trending. 2. Start with the customer and work backward. Solve real pain points. That’s how Amazon won. That’s how great startups win. Are you chasing trends or building something you truly believe in? Follow Vishu Bheda for more valuable startup insights from the world's best founders!

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