There has been some controversy surrounding the JioHotstar logo, particularly about the irregular pattern around the star.
Some argue that a more traditional, symmetrical design would have been a safer choice, but that's precisely what makes this l
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Findingmyidea
Stealth • 4d
It is actually a brilliant move by hotstar as they are grabbing user attention for the upcoming merger of jio cinema and hotstar and obviously they will keep a new logo for it
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Giggity
Stealth • 1m
Since disney hotstar and jio cinema is owned by reliance do you think they'll merge the two apps together
2 replies7 likes
Chamarti Sreekar
Stealth • 4m
Plot Twist in Jio & Hotstar Merger
JioHotstra (.com) is owned by a student, and now he is willing to sell it to Reliance Industries to fund his studies.
1 replies7 likes
Chaman Kanth
Stealth • 8m
It's a tactical strategy to make consumer stay on platform it gives audience sense that they are getting something back from company it's a good strategy if you know ad based revenue model you will probably know the value of attention ecomomy it's go
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Vikas Acharya
Stealth • 8d
The Entrepreneurial Shift: Disney Hotstar to Jio Hotstar
In a significant move within the entertainment industry, Reliance and Disney have launched JioHotstar, merging the content libraries of JioCinema and Disney+ Hotstar. This merger is not just a
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Mahendra Lochhab
Stealth • 1m
India's OTT market cap is $2.5 billion in 2023.
According to VHI, Worldwide OTT market is $450 billion in 2023 which is projected to reach $1.56 trillion by 2028, expected to grow at an annual rate of 28.19%.
The estimated size of India's video OTT
When the TVs were introduced for first-time, people started to spend their whole day watching this. This reduced the revenue for Movie Threators. So they come up with a brilliant plan. They started to spray different odour in cinema depending upon t
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Vaibhav Babruwan Shingde
Stealth • 10m
Nowadays, Brands Spending More on Jio than Television in IPL Ads .
Big Move: IPL ads are now more on apps like JioCinema.
Higher Cost: Ads on these apps cost more, about 20-25% more than on TV.
New Habits: People like to watch things differently n
Welcome to OUT OF THE BOX MARKETING !
EP=18 (Rona)
Rona, a Canadian paint company, used Apple billboards to promote their paint.
Read this out .....
It's 2010, and Apple has just launched the iPod Nano and they heavily advertising it across the co
In 2016, Reliance Jio entered the Indian telecom market and flipped the script by offering something no one expected—free data and calls for six months. It wasn’t just a marketing stunt; it was a masterclass in disruption.
Jio’s strategy was simple:
Premium Business Strategy
In a Platform base business their are mainly two aspects
1) Buyer Side
2) Seller Side
If you are building a platform business, you should focus on one of the side !!!!
Example
1) LinkedIn :- They first focus only on Job R
