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“FOMO Marketing: Turning Urgency into Sales” FOMO (Fear of Missing Out) marketing taps into a basic human emotion — the anxiety of missing out on something valuable or exclusive. It’s the reason we rush to buy limited-edition products, join flash sa

Brands aren’t just selling gifts—they’re selling emotions, urgency, & identity Here’s how great campaigns are created Personalisation Psychology Make customers feel special with AI-driven suggestions, “Pick Your Mood” shopping, & dynamic content

The hardest part of starting a clothing brand isn’t design — it’s production. I’ve spent the last 4 years working across end-to-end apparel product lifecycle management— handling everything from selecting fabrics and trims to building tech packs, bu

“Sold Out on Purpose: How Scarcity Makes Luxury Unstoppable” Luxury brands thrive on scarcity—not just in quantity, but in access. This isn’t accidental; it’s psychological strategy. When a product is “limited edition” or “by invitation only,” it tr

💝 Every gift carries a story, a memory, and an emotion. At Gifti5, we believe gifting is not just about products – it’s about celebrating love, care, and connections. ✨ 🎁 Whether it’s a birthday surprise, a corporate gesture, or just a small token

Ready-to-cook foods 🍲 are taking over our kitchens! With busier lives ⏰ and urban routines 🏙️ more people are choosing RTC and processed foods for quick tasty meals 😋 The global RTC market is booming 📈 expected to reach $210 billion by 2032 In In

“Fear of Missing Logic: How Brands Turn Scarcity Into Seemingly Rational Urgency” Fear of Missing Logic is a cognitive shortcut where people justify irrational decisions based on the fear of being left out. It’s closely linked to FOMO (Fear of Missi

Ego is good. It’s what makes you push beyond your limits. It’s what whispers “I can do better” when everyone else says “good enough.” People love to demonize ego, but without it, you’d settle. You’d stop taking risks. You’d stop building things tha

Leveraging FOMO in Marketing: Turn Curiosity into Conversions FOMO—Fear of Missing Out—is a powerful motivator. It’s that nagging feeling that something exciting is happening, and you’re not a part of it. Smart brands are using FOMO to boost engageme

Every manipulation tactics you need to know 1. Gaslighting - Making a person doubt his own self/memory 2. Guilt tripping - When someone is making you responsible for their unhappiness & Discomfort 3. Love bombing - Someone giving you gifts and lov