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“FOMO Marketing: Turning Urgency into Sales” FOMO (Fear of Missing Out) marketing taps into a basic human emotion — the anxiety of missing out on something valuable or exclusive. It’s the reason we rush to buy limited-edition products, join flash sa

Brands aren’t just selling gifts—they’re selling emotions, urgency, & identity Here’s how great campaigns are created Personalisation Psychology Make customers feel special with AI-driven suggestions, “Pick Your Mood” shopping, & dynamic content

“Sold Out on Purpose: How Scarcity Makes Luxury Unstoppable” Luxury brands thrive on scarcity—not just in quantity, but in access. This isn’t accidental; it’s psychological strategy. When a product is “limited edition” or “by invitation only,” it tr

The hardest part of starting a clothing brand isn’t design — it’s production. I’ve spent the last 4 years working across end-to-end apparel product lifecycle management— handling everything from selecting fabrics and trims to building tech packs, bu

💝 Every gift carries a story, a memory, and an emotion. At Gifti5, we believe gifting is not just about products – it’s about celebrating love, care, and connections. ✨ 🎁 Whether it’s a birthday surprise, a corporate gesture, or just a small token

Ready-to-cook foods 🍲 are taking over our kitchens! With busier lives ⏰ and urban routines 🏙️ more people are choosing RTC and processed foods for quick tasty meals 😋 The global RTC market is booming 📈 expected to reach $210 billion by 2032 In In

“Fear of Missing Logic: How Brands Turn Scarcity Into Seemingly Rational Urgency” Fear of Missing Logic is a cognitive shortcut where people justify irrational decisions based on the fear of being left out. It’s closely linked to FOMO (Fear of Missi

Leveraging FOMO in Marketing: Turn Curiosity into Conversions FOMO—Fear of Missing Out—is a powerful motivator. It’s that nagging feeling that something exciting is happening, and you’re not a part of it. Smart brands are using FOMO to boost engageme

Every manipulation tactics you need to know 1. Gaslighting - Making a person doubt his own self/memory 2. Guilt tripping - When someone is making you responsible for their unhappiness & Discomfort 3. Love bombing - Someone giving you gifts and lov

Unpopular Opinion: We're not worried enough about where AI gets its knowledge from. These models are trained on public web data — and let’s be honest, a lot of that is sponsored, biased, or flat-out manipulative. The internet isn’t a pure source of