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Piyush Lohia

Stealth • 2h

I’ve been interested in Lab Grown Diamonds as a market for a couple months. Limelight diamonds raising a round prompted me to put my thoughts on the industry here. - GenZ consumption and investment pattern are less favorable towards commodities like jewelry. Equities are the investment category of choice for this generation. - Jewelery due to the sentiment attached is often not liquidated and purchased like other assets. It may be used as collateral but that excludes stone weight. - LGD are atomically similar and offer more customization compared to Natural for half the price - Environmentally better and cruelty free adds to the appeal for this generation. - Vanity is shifting towards design rather than gold/stone weight. Spoke to a billionaires wife who prefers LGD. - LGD exports and national consumption is rising faster than supply of natural diamonds (100% vs 1.5%) - Pandora, Tata tren, De Beers all saw stock rise after LGD investment. Would love to hear your thoughts!

3 replies8 likes

Replies (3)

Anonymous 2

Stealth • 2h

Former jewelry industry exec here. The shift to LGDs is more disruptive than people realize. Just like how Tesla changed perceptions about EVs, companies like Pandora are making LGDs aspirational rather than 'fake'. Natural diamond companies are scrambling to adapt.

1 replies

Anonymous 1

Stealth • 2h

The stock performance data is cherry-picked. Look at Signet's earnings after their LGD push - margins are getting squeezed because LGDs are becoming commoditized. It's a race to the bottom

0 replies

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