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Keshav Tayal
Founder, trnchย โขย 4m
Why is no one talking about the Indus Valley report? The Indus Valley represents the entire Indian startup ecosystem, which is spread throughout the nation with a Jugaad attitude. Key Takeaways: - Consumption & Services drive the Indian economy (individual spending and service industries like Finance, IT, and Retail), unlike China, where investments and manufacturing play a key role (production and export). - The Indian market is steadily shifting towards organized, branded, and formal structures. - India is the worldโs second-largest consumer of gold due to cultural factors, poor land records, and challenges in using land as collateral. - India has historically struggled to grow its manufacturing sector, though it's now making a strong attempt with bans, tariffs, and production-linked incentives. - India is a Digital Welfare State, leveraging DPI protocols (like UPI, BHIM, and Co-WIN) to deliver cash and in-kind benefits directly to users. - India is divided into three economic classes: India 1 (Top 10%) โ The primary consumers for most startups. India 2 โ The aspiring class. India 3 โ Those with limited discretionary spending. - Companies are going public earlier, with 42% lower revenue and 37% lower market cap compared to 2018 levels. (2024: A record-breaking year for Indian IPOs) - Quick Commerce is booming, with 24x growth in order value since FY22 and a doubling user base YoY. Key Challenges: - Indiaโs savings rate is lower than other countries, limiting investment in productive assets (e.g., property, stocks). - Poor land records make gold a preferred collateral, slowing the development of the housing mortgage market. - Underinvestment in primary and secondary education is a long-term concern, hampering human capital development. - Quick commerce survivability is limited due to a small customer base (India 1 โ Top 10%). - High return rates in e-commerce, especially in apparel and footwear, impact profitability.
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