Back

In my opinion, Gen Z matures too quickly to respect the seemingly foolish choices they made in their early and late childhood for the rest of their lives, to a far greater extent than did previous generations. Older people experience nostalgia, but G

One of my startup clients recently faced a tough situation — after building their brand for 2 years, they found out someone else had already registered the trademark. They had to change their name, redesign everything, and lost the trust they had wo

The Most Dangerous Founder Trait? Not Overconfidence. It’s Compromise. Indian startup founders are gritty. But grit alone doesn’t build legacy. Here's the trap most fall into: → “Let’s do what investors want.” → “Let’s copy what’s working.” → “Let

These 3 guys became billionaires by copying other companies. They created clones of eBay, Facebook, Youtube, Twitter… And somehow they got away with it (and made billions). Here’s the crazy story of the Samwer Brothers: In the late 1990s, the Sam

How Blockbuster's One Offer Almost Killed Netflix! So Blockbuster was founded in 1985 as a movie DVD rental company. They had huge stores, stocks of all movies, and movie reviews from their employees. It was good place to shop at but the pain point

You must read this! Why do brands limit features even when they’re vital? Sometimes, a feature you really need either arrives late or gets locked behind a paywall. But why? Brands like Microsoft, Instagram, and Google have top-tier designers, PMs,

10 Indian Brands That Crush Advertising—Steal Their Playbook India’s marketing scene is brutal—but these brands get it. They don’t just sell products, they sell ideas, emotions, and status. If you’re serious about marketing, study these names obsess

Why Most Startups Fail Before They Even Start Let’s be real: Startups don’t fail because of bad ideas; they fail because founders skip the basics. It’s like throwing a party but forgetting to send out invitations. Great setup, but no guests! Common

Ranveer Allahbadia, a strong personal brand, and a creator felicitated by PM Modi, is now in the spotlight for all the wrong reasons - his obscene and offensive remarks on IGL. Social media gives you influence and a personal brand built on trust. P

Chamath Palihapitiya on How Facebook Grew by Ignoring Virality Most startups fail because they focus on the wrong thing—going viral. Chamath Palihapitiya, Facebook’s former growth lead, banned his team from even mentioning virality. Instead, he ma