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Paawan Matani

#startupenthu • 8m

"Why Should Startups Care About Costly Second-Hand Apparel?" The fashion industry is evolving, and so is consumer behavior. Startups have a golden opportunity to tap into the growing demand for second-hand apparel. 1. Sustainability Matters: Second-hand clothing not only reduces waste but also aligns with the values of conscious customers. 2. Cost-Effective Fashion: Offering affordable yet trendy options can attract budget-conscious shoppers, especially younger demographics like college students and millennials. 3. Unique Selling Proposition (USP): The second-hand market thrives on exclusivity. No two pieces are the same, giving startups a chance to highlight individuality and creativity in their offerings. 4. Community Building: A platform for pre-loved fashion fosters a sense of belonging among environmentally conscious buyers and sellers. 5. Profit with Purpose: Second-hand apparel combines profitability with a positive impact.

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"Why Should Startups Care About Second-Hand Apparel?" The second-hand apparel market is booming, offering startups a unique opportunity to tap into sustainability, affordability 1. Sustainability Sells Eco-conscious consumers love second-hand fash

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**Company Name:** Tadpole **Industry:** Clothing Manufacturing **Business Model:** Tadpole focuses on designing, manufacturing, and distributing high-quality, eco-friendly apparel. Our product line includes a variety of styles, catering to both men

Soumyadip Dutta

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What do you all think about sustainable garments? Will you be happy to pay a green premium to buy sustainable fashion ? Is there a need for climate conscious fashion brands in India?

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