Daily Learnings... • 5m
What is USP? USP stands for Unique Selling Proposition is a marketing concept that highlights what makes a product, service, or brand stand out. 1] Uniqueness: Focuses on what's different/better about your product than competitors. 2] Customer Benefit: Explains the value or benefit customers will gain. 3] Memorability: A good USP is easy to remember and connects with the audience. 4] Competitive Edge: It shows why customers should choose you over others. Example: 1] Apple: Think Different (highlighting innovation and premium design). 2] Volvo: The safest cars on the road. 3] Levi's: Quality never goes out of style.
The owner of self - ... • 3m
*USP (Unique Selling Proposition)* refers to the distinctive feature or benefit that sets your product or service apart from competitors. This is essentially the reason why customers should choose your product over others, highlighting its uniqueness
See MoreHonorary Mentions - ... • 1y
Have you ever had a fantastic idea for a product or service, but weren't sure how to turn it into a reality? This is where the Business Model Canvas comes in. Imagine the Business Model Canvas as a one-page blueprint for your business idea. It's d
See MoreBusiness enthusiasti... • 5m
Positioning Positioning defines how a brand is perceived in the minds of customers. Key strategies: 1. Product-Based Positioning: Highlighting the unique features or qualities of the product. 2. Price-Based Positioning: Emphasizing affordability o
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