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half way through the book. It helped me to understand how important Customer lifetime value (CLTV) is and how important it is to make your customers keep hooked to your product. (even helped me realise how, Many companies are already using these te

Unfinished Business: How the Zeigarnik Effect Keeps Customers Engaged” The Zeigarnik Effect is a psychological phenomenon where people remember incomplete tasks better than completed ones. Businesses use this to boost engagement and retention. For e

10 Must-Read Books for Startup Founders 1. Zero to One – Peter Thiel https://www.goodreads.com/book/show/18050143-zero-to-one 2. The Lean Startup – Eric Ries https://www.goodreads.com/book/show/10127019-the-lean-startup 3. Rework – Jason Fried & D

Hi everyone! 🔥 Continuing with the different structures of doing business, *partnership* is another option where, unlike a proprietorship, at least two individuals come together to run a business jointly.

*Startup Idea: Comprehensive E-Book Platform* The proposed startup aims to create a unique e-book platform that not only allows publishers to publish their e-books but also 24 provides customers with an in-depth understanding of each line of the e-b

Use bullet points and lists One of the best ways of keeping people engaged. They enhance your readability and keep your readers’ attention. Make use of them!

I just saw a medial thread complaining about Amazon workplace culture and according to my knowledge there is a book written by Deepinder Goyal (founder zomato) the book is named "Culture" The book is basically about workplace culture. So i wanted to

“The Hook Model: How Brands Build Habits That Sticks “ The Hook Model explains how companies create products that keep users coming back by forming habits. Developed by Nir Eyal, it consists of four key steps: Trigger → Action → Variable Reward → In

How you market your SAAS or product and reached the customers ?