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Spotify played smartāApple didnāt see that coming!
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Spotify didnāt just compete with Apple Musicāit built a network effect machine. While Apple Music pays artists more per stream, Spotify dominates with 675M users vs. Appleās 93M. Why? Spotify made music social. Every shared playlist, collab, and fr
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In 2015, Apple tried to crush Spotify with brutal tactics. They had all the powerābillions in cash, the App Store, and millions of loyal users. But Spotify didnāt back down. Instead, they launched a counterattack so bold, it changed the rules of t
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