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Do you know what Dominos did in 2015? This is a masterclass on how dominos leveraged twitter to increase its global sales by 14% ! Dominos enabled people to buy themselves a pizza just by 🍕 emoji through Twitter. They didn't just did marketing

Zepto now delivers... land? 🏡 Zepto has partnered with The House of Abhinandan Lodha in a new campaign that plays on their 10-minute delivery promise. The idea? "Own a plot of land in 10 minutes." The ad shows a Zepto delivery person casually han

I recently read a book called "The Climate Solution", authored by Mridula Ramesh, and damn, that book doesn’t just explain climate change, it quietly punches you in the gut. It shows how the tiniest action can ripple out into a chain of environmental

Do you think that LOW COST can generate HIGH RETURNS? Don’t believe this is possible? Well, it is. Take the example of Dollar Shave Club. They started with a simple idea, offering affordable razors through a subscription model, cutting out the middl

“Pepsi turned Followers into Hackers” WEIRD Marketing Strategy #14 Pepsi provided followers with HTML code which has a secret message in it and asked fans to paste them in the website they want in exchange of a pepsi ,Fans started to paste the code

Zepto vs The Smear Campaign: Aadit Palicha Claps Back 🔥 Over the past few days, the CFO of a competing startup has been busy doing…everything but building. - Cold-calling investors with wild allegations - Circulating fake Excel sheets to media - D

🚨Breaking News: Jack Dorsey, co-founder of Twitter has launched a new application which doesn't require internet. Here's everything you need to know and this has the potential to disrupt industry. ✅ It uses Bluetooth mesh networks to let users sen

Healthify just did something clever with pricing—and it feels human. Three options for the same subscription, each with a message and emoji, and they even show what it costs them per user: ₹1,499 a year. The moment someone tries going lower, a gentle