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Pranjal

Helping brands scale... • 4m

Do you know what Dominos did in 2015? This is a masterclass on how dominos leveraged twitter to increase its global sales by 14% ! Dominos enabled people to buy themselves a pizza just by 🍕 emoji through Twitter. They didn't just did marketing but created a whole new experience for people to order a pizza And you what the results were ? 41% increase in Twitter engagement 14% increase in global sales for dominos They got ton of free publicity and they also satisfied millions of hungry customer The lesson is simple, You need to meet your audience where they are and remove friction from their journey. In Domino’s case, it meant turning something as mundane as food ordering into a fun and effortless digital interaction. PS- At Weboadz, we build intuitive, conversion-focused websites that deliver results. Let’s transform your online presence into a powerful tool for growth

7 replies12 likes

Replies (7)

Anonymous 2

Hey I am on Medial • 4m

14% global sales increase from a Twitter campaign? Feels like the numbers are a bit overhyped. Correlation doesn’t always equal causation

1 replies

Anonymous 6

Hey I am on Medial • 4m

But 14% sales growth just from Twitter? That’s next level

0 replies1 like

Anonymous 4

Hey I am on Medial • 4m

honestly that’s genius

0 replies1 like

Anonymous 3

Hey I am on Medial • 4m

On one hand, I love the creativity. On the other hand, campaigns like this only work for mass-market products like pizza. Imagine trying this for something niche, like SaaS tools—total flop.

0 replies1 like

Anonymous 1

Hey I am on Medial • 4m

It wasn’t just about selling pizza; it was about creating an emotional connection with customers by making it fun and ridiculously easy. Hats off to Domino’s for this one

0 replies1 like

Anonymous 5

Hey I am on Medial • 4m

Unhealthy and cheesy things always sell well. I dont see whats special about this

0 replies

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