Back

TREND talks

History always repea...ย โ€ขย 4m

๐Ÿš€ Genius Marketing ๐Ÿ˜ณ ๐Ÿ”ฅ Lo-Fi Ads: The Art of Looking Real ( But Not Really ) ๐Ÿฆ‹ Lo-fi ads are the latest trick brands like Fenty Beauty are using to look authentic. Think grainy photos, messy vibes, like they just snapped it on their phone. But hereโ€™s the twist: itโ€™s all carefully staged to feel casual, fooling Gen Z into thinking, โ€œWow, so real!" ๐Ÿ˜ But is it? Or just marketing genius? By looking unpolished, brands drop the โ€œcorporateโ€ feel, making them seem more like a friend than a brand. So, next time you see a โ€œroughโ€ ad, remember: it might be lo-fi, but itโ€™s still high-strategy!

2 replies17 likes
Replies (2)

More like this

Recommendations from Medial

The unknown entrepreneur

I'm a Student who is...ย โ€ขย 1y

This is how 2 min Maggi killed it's competition. There were many other brands trying to beat Maggi. But it used a genius strategy called emotional marketing strategy. They started to show ads related to emotions like some boys eating Maggi together i

See More
0 replies6 likes
Image Description
Image Description

Debayan Nag

Studentย โ€ขย 2m

I own a digital marketing agency, specializing in facebook ads, helping brands to grow their online presence. But honestly, finding clients has been a big challenge. Any kind of suggestions are very much appreciated.

14 replies15 likes
2
Image Description
Image Description

Sajin

ย โ€ขย 

Foundationย โ€ขย 6m

Ola made fun of Swiggy and Zomato. This ad post angered most viewers, and the comment section was filled with negative comments Brands are often known to respect their competition. I have seen playful ads, but very less saw ads that belittle their c

See More
25 replies20 likes
4
Image Description
Image Description

Vishu Bheda

ย โ€ขย 

Medialย โ€ขย 4m

In November 2023, Disney pulled their ads from X, costing Elon Musk $75M in revenue. But instead of backing down, Elon fired back, telling Disney's CEO to "go f*** himself." Here's what happened next. In November 2023, Disneyโ€™s CEO Bob Iger stoppe

See More
8 replies21 likes
11

Profisense

A Performance Market...ย โ€ขย 11d

Invisible Brands Donโ€™t Win. . Your product isnโ€™t the problem. Your invisibility is. Every day, great businesses dieโ€”not because theyโ€™re bad, but because no one knows they exist. At Profisense, we donโ€™t run ads. We engineer attention, create believe

See More
0 replies4 likes
Image Description
Image Description

Vishu Bheda

ย โ€ขย 

Medialย โ€ขย 4m

In 2017, YouTube made one decision that destroyed thousands of careers. 250+ major brands pulled their ads overnight. Creators lost up to 99% of their income with zero warning. Here's the untold story of YouTube's most devastating move: In 2017,

See More
7 replies19 likes
9
Image Description
Image Description

Nawal

Entrepreneur | Build...ย โ€ขย 26d

Tinder didnโ€™t grow with ads. It grew with parties ๐Ÿ”ฅ ๐ŸŽ‰ ๐Ÿฅณ When Tinder launched in 2012, nobody cared. Dating apps werenโ€™t cool yet. People felt awkward about being seen on one. Tinder needed users. Lots of them. Fast. So, what did they do? They

See More
3 replies13 likes
1
Image Description
Image Description

Ansh Kadam

Founder & CEO at Bui...ย โ€ขย 15d

This is how AI is truly transforming how brands do marketing. Letโ€™s talk about InMobi โ€” Indiaโ€™s first adtech unicorn from 2011, and how it's using AI in a way that's genuinely mind-blowing. InMobi not only runs one of the largest ad networks but al

See More
3 replies20 likes
1
Image Description
Image Description

Rishav Kumar

๐Ÿš€ Aspiring Entrepre...ย โ€ขย 2m

๐Ÿšจ Swiggyโ€™s SNACC: A Genius Move or a Customer Trap? ๐Ÿšจ Swiggy just launched SNACC (Swiggy Network of Accessibly Curated Choices)...a fancy name for something far less glamorous: a way to make you pay more for less! Hereโ€™s whatโ€™s really happening b

See More
8 replies38 likes
12

Sreeja Ghosh Sur Media Consultant

ย โ€ขย 

Idearcadeย โ€ขย 2m

Business Storytelling: A Brand Growth Strategy Business storytelling is a powerful tool that enables brands to connect with their audience, create emotional engagement, and drive brand growth. By crafting compelling narratives, companies can differe

See More
0 replies4 likes

Download the medial app to read full posts, comements and news.