Back
Vishu Bheda
•
Medial • 1y
In November 2023, Disney pulled their ads from X, costing Elon Musk $75M in revenue. But instead of backing down, Elon fired back, telling Disney's CEO to "go f*** himself." Here's what happened next. In November 2023, Disney’s CEO Bob Iger stopped all Disney ads on X (formerly Twitter), saying it was due to “content concerns.” Big brands like Apple and Coca-Cola followed, costing X about $75 million. But Elon Musk didn’t back down. He called it “advertiser blackmail” and stood firm: principles over profits. This wasn’t just about ads anymore. It became a fight between old media control and free speech. Things got serious when Texas started investigating if advertisers were working together to hurt X. X even filed a lawsuit. In the end, this battle showed one thing. Big brands used their ad money to control the story—until Musk’s strong personal brand proved they couldn’t win that way. Follow Mr Z for more content like this!
Replies (8)
More like this
Recommendations from Medial
Three Commas Gang
Building Bharat • 1y
"Buying Twitter for $44B was crazy and overpriced," says Elon Musk on Joe Rogan's podcast. Musk, who rebranded Twitter to "X" in 2023, shared that he felt the acquisition was necessary to avoid major setbacks in social media. #ElonMusk #Twitter #JoeR
See More
/entrackr/media/post_attachments/wp-content/uploads/2021/08/Accel-1.jpg)
Download the medial app to read full posts, comements and news.