I help businesses to... • 6m
SEO Lane Series - Lane 4 Keywords. In previous post, we would have seen what is a keyword all about. In today's post, We will drive in little bit deeper Types of Keywords : Short tail Keywords : Short-tail keywords are broad, generic search phrases that are one or two words long. They are popular and have a high search volume, but are also highly competitive. Example, "Shoes", "Mobile", "Washing machine", "Bike rental" etc... Mid - Tail keywords : Mid-tail keywords are keywords that are longer than short-tail keywords but shorter than long-tail keywords. They are usually two to three words long and have a moderate amount of search volume and competition. Example, "Men's shoes", "Oppo Mobile", "Washing machine dealer ", "Bike rental showrooms " Long - Tail keywords : Long-tail keywords are phrases that are longer and more specific than generic terms, and are used to target niche demographics. "Customized men's sports shoes", "Oppo Mobile under Rs. 25K, "Washing machine dealer in my area", "Bike rental showrooms in chennai" --------------------- Search intent : Basically this is studying why people searching for using their search terms. Search intent is the reason why a user performs a search query, or what they hope to achieve from it. Search intent is important for SEO because search engines like Google are constantly evolving their algorithms to better understand and meet user intent. Now, let's understand what are all the different search intents out there, Informational Intent : Informational keywords are search terms that people use to learn about a topic, find solutions, or get guidance. They are often long-tail keywords, which means they are more specific and detailed than broad keywords. "How to start a blog?" "What is causing my back pain?" "Can solar panels help you save money?" Commercial Intent : Commercial intent keywords are search terms that indicate a strong intent to buy a product or service. People use commercial intent keywords to learn more about products or services, such as reviews, comparisons, or deals "Nikon vs. Canon" "Best soft coolers" Transactional Intent : Transactional intent keywords are search terms that indicate a user is ready to make a purchase or take action on a website. They are also known as buyer keywords "Buy, "Order, "Discount, "Request a quote, "Free shipping, "For sale, and "Near me. Navigational Intent : Navigational intent keywords are search terms that help people find a specific website, page, or other content on a website "Facebook login" "Adobe tutorial" __________________________________ In tomorrow's post, We will see how to do a keyword research using this informations. Hope this is helpful :).
I help businesses to... • 4m
How to find a perfect long - Tail Keyword for your business Well, In my previous post, I discussed how important is finding and optimizing the site for long tail keyword. By not wasting your time, I will tell you some simple ways to identify the pe
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How to win at Google Ads with a small budget Copy my 4-step process↓ Step 1: Choose the right campaign type Standard Shopping for eCommerce Search for lead generation Step 2: Calculate your budget Aim for 100 clicks per week Upload your keywor
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SEO Lane Series - Lane 5 Keywords Research - Step by Step Guide The one who followed my posts, Knows what's keywords and its importance, If not check my previous posts. Now in this post, Let's see how to perform research the right keyword that matc
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🚀 SEO is Not Dead – It's Evolving with AI! 🚀 1️⃣ Embrace AI-Powered Tools – Leverage AI tools like GPT-4 and RankBrain to optimize content and enhance keyword strategies. 2️⃣ Focus on User Intent – AI can understand searcher intent better than eve
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✨ Instagram SEO for Jewelry Brands: Hashtags Aren’t Enough Still relying on hashtags to grow your jewelry brand on Instagram? Here’s the truth: Instagram is now a search engine. That means keywords, not just hashtags, are the key to getting discove
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