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Why are we, the buyers, forced to buy from the platform we don’t like? This is also problematic for the sellers as well. It feels so strange for eCommerce sellers to get their products listed on Amazon, eBay, Flipkart, Etsy, Meesho, Zepto, Blinkit,

Zepto pulled off a genius marketing stunt that had the internet buzzing. They posted a teaser showing a covered car with the Zepto logo, making everyone think they were about to sell cars in under 10 minutes. But that wasn’t the case. Here’s what ac

Here are some property dealer business ideas you can consider: 1. Real Estate Brokerage Act as an intermediary between buyers and sellers, earning commissions on successful deals. You can specialize in: Residential properties (flats, villas, plots

Amazon's Profit Playbook We all love Amazon's deals, but how do they make money beyond discounts? 1. Matchmaker Fees: Amazon isn't a giant store - they connect brands with you, like a shopping mall. For each sale, they take a commission, fee for

50 million monthly active users and more than $80 million revenue per month - No 1 App in Entertainment on App Store. ReelShort is a short-video app that offers a combination of free and premium content. It was founded by Joey Jia to introduce the s

Inspiring Ads by Clothing Brands: Mastering Emotion & Influence Great clothing ads don’t just sell fabric—they sell identity, aspiration, and belonging. The best brands understand this, turning simple campaigns into cultural moments. 1. Nike – “You

You’ve probably heard the saying, “It takes seven touches to make a sale.” In today’s digital world, people often need multiple interactions with your brand before they’re ready to buy. That’s where retargeting ads come in. Retargeting allows you to

Marketing vs Sales: What is Marketing? Marketing attracts people to your product or service by creating awareness and trust. It focuses on a wide audience, uses ads and promotions, and aims for long-term brand growth. Example: Coca-Cola’s ads don’

Launched in late 2024, Jarvis is that cool new kid on the block that's shaking up advertising for brands selling on Zepto. Imagine a tool so smart that it's already blasted out 15 billion ad impressions and has generated advertising revenue equivalen

Have you also seen the Amul ads which says "Amul ice cream is real ice cream and the rest is frozen dessert" so this is the competition between Amul and HUL's kwality walls. But how to differentiate frozen dessert and Ice cream? according to Indian