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David Ogilvy—The Rich Ad Genius—Says This About Advertising, and He's Right David Ogilvy, often hailed as the "Father of Advertising" and a man who built a fortune from mastering the art of persuasion, once said: “Advertising people who ignore resea

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Modern tools like sentiment analysis, social listening, and behavioral analytics make understanding audience psychology more accessible than ever. The challenge is to blend these insights into creative messaging without losing authenticity.

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