Back

Affiliate marketing can be profitable but is rife with scams. The ecosystem includes companies, platforms, and affiliates, categorized as involved, related, or unattached. Fraudulent schemes include fake networks with unfair commissions, low-quality

Fundraising can be tough, and the last thing you need is to be scammed by a fake VC. To protect yourself and your business, always remember these key checks: * Due Diligence: A legitimate VC will have a verifiable track record of investments and a s

Stealing from Scammers: Ethical Lessons from Spam Emails In today’s digital age, spam emails are a common nuisance, often from scammers trying to deceive and exploit people. The idea of "stealing" from scammers as a form of payback might seem tempti

𝐁𝐞𝐰𝐚𝐫𝐞 𝐨𝐟 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐀𝐫𝐫𝐞𝐬𝐭 𝐒𝐜𝐚𝐦𝐬! 𝐘𝐨𝐮𝐫 𝐀𝐰𝐚𝐫𝐞𝐧𝐞𝐬𝐬 𝐢𝐬 𝐘𝐨𝐮𝐫 𝐁𝐞𝐬𝐭 𝐃𝐞𝐟𝐞𝐧𝐬𝐞 Every day, digital scammers refine their tactics, preying on fear, urgency, and isolation to steal crores of hard-earned mone

Day 2 of knowing a business strategy which helps to grow the business in the market. • Offer discounts Companies often offer discounts to encourage customers to make larger purchases. Here are some examples of discounts and special deals they may of

Google's $23 B offer for Wiz may reignite interest in deals and exits for cybersecurity start-ups. Wiz's $23 B offer from Google is ~2x the valuation of their Series E and 46x their ARR. Series E in May 24 : $1 B raised at $12 B valuation ⏩Invest

Excess Edge Experts Consulting highlights common pitfalls early-stage ventures face when seeking investment. Many founders delay addressing key issues, hoping to resolve them post-funding—often to their detriment. We frequently see: • Vague Vision:

🚨 Cyber scam: Fake CEO profiles scammed Startup companies of Rs 7 crore 🚨 😭 Scammers are creating fake WhatsApp accounts using profile pictures of company heads, often sourced from social media or company websites. They impersonate high-ranking

A strategy by Gucci's CEO, who reportedly burned $10 million worth of unsold luxury products to maintain the exclusivity of the brand. 🤯🔥 The decision to burn unsold products was part of Gucci’s broader strategy to protect its brand image. By de

Pricing Strategies:- 1. Cost-Plus Pricing: Adds a markup to production costs. - Example: A $10 product sold for $15 ensures profit. 2. Value-Based Pricing: Prices reflect perceived customer value. - Example: Apple charges premium rates for i