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Foundation • 8m
Can a mainstream product be a mass-premium coz of its branding, even though not a luxury beverage?
"Just figuring out w... • 6d
“How Capitalism Supercharged Branding” 💡 Caption: Before the industrial age, we bought from people we knew. But factories changed that. Mass production meant mass confusion. So brands began to signal quality: Coca-Cola in 1886: glass bottle shap
See MoreHey I am on Medial • 1y
Hello all, I'm looking for a co-founder. I'm working on a chocolate manufacturing company. All the information and research is done. Target market : mass, mass premium. Product Range : bars, candies. more info. will be shared after deal is done. Or w
See MoreMetanio • 7m
Full case study :https://docs.google.com/presentation/d/1B5_91NX8k2jJQaur6PBVGsNGA5hSrX9A/edit?usp=sharing&ouid=104829336025717084327&rtpof=true&sd=true Haldiram's case study Haldiram's is an iconic Indian brand known for its premium-quality sweets a
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