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In marketing, scarcity creates urgency by making products seem rare or limited, pushing customers to act fast. There are mainly three types — limited-time scarcity, where offers expire soon; limited-quantity scarcity, where stock runs out quickly; an

How do some stocks suddenly rise in the stock market? Let’s find out 🤯 Market and Economic Factors 1. Demand and Supply: When the demand for a stock increases and supply decreases, its prices rise. 2. Economic Growth: If a company's business is

“Sold Out on Purpose: How Scarcity Makes Luxury Unstoppable” Luxury brands thrive on scarcity—not just in quantity, but in access. This isn’t accidental; it’s psychological strategy. When a product is “limited edition” or “by invitation only,” it tr

The stock market is a marketplace where investors buy and sell shares of publicly traded companies. It enables companies to raise capital by issuing stocks, while investors can profit through price appreciation and dividends. Stock exchanges, like th

Indian stock market crashed by 4% today—and no, it’s not “just one of those days.” When the market drops this sharply, it shakes investor confidence, business decisions, and sometimes even your appraisals (sad reality). A fall like this makes compan

Is the Indian Stock Market about to face a year-end correction?” Floods, US tariffs, and election uncertainty are creating near-term volatility in India’s economy. Some key points: Floods & crop losses → rural incomes under pressure. US tariffs → ~

Why Agritech startups are struggling to survive in India 🤔💭 Some startups are working on this : • DeHaat • Fasal • AgroStar • CropIn 1. Fragmented market: • Millions of small farmers make scaling difficult. 2. Low tech adoption: • Farmers o

The key to open doors of revenue treasure. Understanding the customers psychology of 'why' :- Ask yourself why a customer purchase your products. Why? Is nothing but a dive into customers psychology. It explores the MOTIVATION , EMOTION , and COG

Pepper Tap, an Indian hyperlocal grocery startup, promised rapid doorstep delivery but failed because its product–market fit was weak, timing placed it against entrenched competitors, and it couldn’t scale fast enough. High customer-acquisition costs