How to Beat the Consumer's "Bullshit Radar"
Consumers are quick to spot manipulative ads and swipe away. How can you get through this skepticism?
Why the Radar Goes Off:
Polished, sales-heavy ads are a turn-off. Any sign of manipulation,
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Anonymous 2
Hey I am on Medial • 6m
Hmm, If brands keep being fake, they’ll lose customers fast
0 replies1 like
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Aastha Anand
Startup | VC | Autom... • 22d
Founders fear running out of cash. VCs fear betting on the wrong dream.
Same board, different chess pieces. Same game, totally different sleepless nights.
Who’s got the tougher job?
𝐅𝐨𝐮𝐧𝐝𝐞𝐫𝐬 lose sleep over:
- Giving up too much equity -
I see one loop whole opportunity for newbee clothing brands not fashion brands or fast fashion brands.
There is one gap spotted which is gap for mass premium audience, people started looking out for new brands in that space with attractive designs.
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There's talk that a lot of non Indian brands are looking to launch their IPOs in India. Hmm, let’s see how that goes if it happens, it could be great for the Indian market, as long as the companies are genuinely high quality.
Problem: tackling fake reviews and sponsored product marketing on social media platforms.
Influencer marketing is tool to reach people but to convert them into customers. With the fake reviews by influencers it’s hard to find genuine ones.
Solutio
We’ve come a long way at LesGo—but this is just the beginning.
30+ restaurants onboarded
1,500+ customers already using our platform
10-person team working with unstoppable grit and velocity
Our ambition? To redefine loyalty on a massive scale, brid