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In this blog, I explore Kellogg's strategic marketing approaches that have solidified its position as a leading global brand in breakfast cereals and snacks. The analysis emphasizes the significance of place and people, highlighting the importance of

Does India have any platform that actively tracks consumer behavior and pain points? As India rapidly grows, understanding what consumers are buying, struggling with, or expecting is crucial. A centralized platform that maps consumer behavior, trend

Strategy For Startup Growth - 3 4C STRATEGY — 4C is the most basic and advanced strategy that used by every startup owner in Earth. Basically this strategy tell you what your customer perspective to your product . 1. COSTOMER VALUE — Who are

Did you know 70% of startups fail because they don’t understand their Target market size or adoption rate? To set yourself apart, you need to define what problem your product or service is solving and understand the size of your target market. Kno

Understanding consumer risk As a business, managing consumer risk is crucial to ensuring long-term success. Consumer risk refers to the possibility of customers defaulting on payments, returning products, or complaining about services. This can have

Which one is better for da to day Startup related research?? understanding the market, performing consumer analysis, competitive research, problem and solution research and validation and more. ChatGPT, Claude, Perplexity or if there is anything els

Here are some characteristics and skills that define a marketing genius: 1. Deep Understanding of Consumer Behavior They have an innate ability to understand what motivates people to buy and how to connect emotionally with different target audience

when a logo project for a supermarket called Starmart came up, many ideas initially came to mind, but they all felt too cliché. To break away from that, we quickly arranged a meeting with the client. After an insightful one-hour discussion, we gained

Is Your Brand Chasing the Wrong Platform? Here's What You Need to Know In today's rapidly evolving digital landscape, it's tempting for brands to jump onto every new social media platform in hopes of capturing a broader audience. However, this sca