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Ambar Bhusari

UX Designer for User... • 9m

New Users are in! Now Let’s Talk Activation Metrics. The marketing team did an incredible job bringing in new users—great! But now, it's time to shift focus to activation. But first, let's clear up a common confusion between adoption and activation metrics. Both terms come up often, but here’s the key difference: Adoption: Measures how many new users adopt a feature within a specific time frame. Activation: Measures how many users (both new and existing) adopt a feature or product, regardless of whether they're new to the platform. Why does activation matter? Because a user may join your product, but if they don’t experience value quickly, they may never return. You’ve probably experienced this yourself—if a product doesn’t make a good impression in the first minute, you’re out, right? 😅 An activated user is someone who engages with your product enough to grasp its core value. If users drop off before this point, you’ll see retention nosedive.

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Anonymous

Hey I am on Medial • 4m

Here are the key terms from the S4 Medial Episode 🚀 1. Traction: In business or product development, traction refers to the growth or momentum a company or product gains over time. It is measured by metrics like user growth, revenue, or engagement

Riyaz Saleem

Growth Marketing Hea... • 4m

Did you know 70% of startups fail because they don’t understand their Target market size or adoption rate? To set yourself apart, you need to define what problem your product or service is solving and understand the size of your target market. Kno

Shuvodip Ray
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Arizona State University • 13d

😎Vibe Jugaad: Bolt couldn’t integrate the Razorpay payment gateway into my application. I tried different approaches but failed, and honestly, I had no idea how to set up a payment gateway myself. So, I asked Bolt to implement an activation code fe

7 Replies

Atharva Deshmukh

Daily Learnings... • 5m

As mentioned, I will continue from yesterday's post and write about types of KPIs in detail a] Customer and user engagement KPIs: 1. Conversion rate: percentage of users who have signed up/ purchased the product. 2. Customer retention rate: propo

Kevin Jojo

Head Of Corporate Re... • 1y

Loved the new feature medial Team. You never disappoint your users. Hats off for bringing all new features every update on what users ask.

4 Replies

Aakash kashyap

Building JalSeva and... • 9m

India will reach 900+ million internet users by 2025, with 56% from rural areas and 65% of new users being female, driven by affordable data and growing smartphone adoption.

Harsh Dwivedi
•

Medial • 4m

10 magic metrics indicating a consumer tech startup probably has product/market fit: This is one of the best lists I have found on the internet. And no surprise, its from Andrew Chen. "Of course, hitting these metrics is hard. Very hard. But it’s

17 Replies

Uttkarsh Singh

Learning • 1y

WhatsApp has introduced a new feature called "accidental delete" that allows users to undo the "Delete for Me" action within a 5-second window, a great saviour right?

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Applyly

Hey I am on Medial • 8m

Paytm has launched a UPI statement download Feature By Applyly November 7, 2024 Introduction Paytm has launched a UPI statement download feature to support users in managing expenses and tax filing. This tool is common in developed countries. But Pay

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Vikas Acharya

Building WelBe| Entr... • 5m

Why Most Startups Die Due to “Zombie Metrics” (And How to Avoid) ⁉️ Many early-stage founders celebrate the wrong things—likes, followers, website visits, or app downloads—thinking they signal growth. In reality, these are Zombie Metrics. What Are