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Who loves ad intrepputions in between listening to music ? Nobody right ! That is where boat's fantastic statergy comes into the context. Welcome to OUT OF THE BOX MARKETING ! EP-9 (BOAT) In June 2022,boAt collaborated with Digitas India to bloc

Ferrari seems like a car company on paper. But most investors would argue → it operates more like a SaaS company. In '24, Ferrari sold 13,752 cars. ⤷ 81% (or ~11,139 cars) were sold to existing customers (people who already owned one or more). Rev

Top News of the Day: 1. Zomato crosses $25 Bn market cap with Rs 253 Cr profits in Q1FY25 2. Facebook parent Meta sees strong global ad sales while keeping AI costs in check 3. FirstCry announces Rs 440-465 price band for Rs 4,194 crore IPO. 4.

Top News of the Day: 1. United Airlines plans to test Elon Musk's Starlink for in-flight internet services starting February, initially offering it on Embraer E-175 aircraft by spring. 2. Pony.ai, a Guangzhou-based autonomous driving company, plans

Top News of the day: 1. Several restaurant owners have accused food delivery platforms Zomato and Swiggy of charging them for ads and discounts without consent. 2. Commercial interior design startup Flipspaces has raised Rs 50 crore (around $5.9 mi

Top News of the Day: 1. ChatGPT on WhatsApp gets major update: Image and voice inputs now supported 2. Paytm hit with second GST demand, total liability reaches Rs 8.66 Cr 3. Wingify’s Paras Chopra eyes India's new tech subsidy to bootstrap new AI

Top News of the Day: 1. Chinese tech company ByteDance has launched a software called Jimeng AI that can generate videos based on text prompts. 2. A US District Judge criticized Google for alleged evidence obscuring and abuse of legal communication

Top News of the Week: 1. Funding: - This week, as many as 22 Indian startups raised around $116.26 million in funding. These deals count 4 growth-stage deals and 16 early-stage deals while 2 early-stage startups kept the transaction details undiscl

Top News of the Day: 1. Over 29,500 drones registered in India; Delhi, Tamil Nadu, Maharashtra on top 2. Apple Siri revamp faces another delay, likely to roll out with iOS 18.5 update. 3. Ikonz Studios, specializing in AI-powered digital avatars a