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Founder Brand Moat: Leveraging a founder's reputation to build trust and loyalty. 🚀 Tesla thrives on Elon Musk's influence, Amazon benefits from Jeff Bezos' leadership and Virgin embodies Richard Branson's adventurous spirit A strong founder brand c

Considering starting a quick delivering gadgets brand in Hyderabad? (Maybe like blinkit but more niched and giving the best possible price)

The Circular Economy: A Sustainable Future The circular economy is a sustainable model that minimizes waste by reusing, recycling, and repurposing materials, unlike the linear economy, which follows a "take, make, dispose" approach. This system bene

In this blog, I examine the enduring success of Parle-G, a biscuit brand established in 1939, which has become a household staple in India. The brand's resilience stems from its focus on consumer utility, positioning itself as an affordable source of

I'm planning to build an Indian in FMCG brand. I saw in India many places still people not using sanitary pads due to cost considering and availability. my main goal is to start this brand with more cost effective and more accessible. and our distr

Why is Brand Awareness Key to Success? Brand awareness is the foundation of marketing—no wonder 32% of influencer campaigns focus on it. But what does it mean? It’s about making your brand memorable and trustworthy. When people recognize and trust

“One of Us: How Ingroup Bias Builds Brand Loyalty Through Belonging” Ingroup bias is the tendency for people to favor those they perceive as part of their group—whether based on culture, interests, values, or identity. In business, this is used to b

Medial, Day 1 of Protesting brining pods back. That was the best and sorted place for all our needs and specific messages unlike cluttered feed of now, looks like a Twitter of India with Startup Showcase. By the way (It's more of a humble request)

Twitter rose rapidly by offering a streamlined, real-time communication platform that stood out from generalized social networks. It 𝐬𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐳𝐞𝐝 𝐢𝐧 𝐜𝐨𝐧𝐜𝐢𝐬𝐞 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧, with tweets initially limited to 140 character

Benefits of Email Marketing Over Social Media - Eflot Email marketing offers more direct and personalized communication compared to social media. It allows businesses to reach their audience right in their inbox, build strong relationships, and deli