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Zomato and Swiggy primarily focus on delivering food within cities where restaurants are clustered close together. Their model isn't designed for highways, where restaurants are sparse and travelers are constantly on the move. They rely on fixed addresses for deliveries, but on highways, customers are moving, making it difficult to deliver food effectively. In my model, real-time location tracking helps guide the customer to the nearest food center, ensuring they get their order without delay. Zomato and Swiggy can't provide this kind of drive-in service on highways, as they don’t have dedicated centers or the infrastructure for quick stops and fast service. My concept fills that gap.

I'm just saying Zomato and swiggy are going to be the duopoly in the Indian food market that means anything related to food or serving food to people anywhere, anytime, anything.If any new idea come into the Market it will hardly take them couple of months to replicate it or simply just aquire it with their deep pockets