Onecard - A unicorn with a valuation of 1.5 billion Usd Spend 1000 crore to make 500 crore revenue and they spend 60% of their operating revenue in ads.
Despite having a good product onecard is spending huge capital to acquire new customers.
Anonymous 4
Stealth • 2m
Smart move! Investing heavily in ads can rapidly scale customer acquisition and boost brand recognition, which is crucial for maintaining a unicorn status
0 replies
More like this
Recommendations from Medial
Sajin
•
Foundation • 2m
Are we investing in the wrong direction?
Should the Indian Government support or invest in Industry 4.0 fields like Hardtech, AI, Biotech, Robotics, etc?
These fields drives innovation globally and builds a high skilled workforce
Investing in th
🗣 Microsoft is investing $3.4 billion in Germany, primarily for the development of AI – the largest investment in the country in the last 40 years. 💻💰
This significant move is expected to boost technological advancements and innovation in Germany
Startup Splurge: When $1.8 Million is Spent on Domains! 🌐💸
Hey VittArena Network!
Imagine this: A fresh American startup scores a whopping $2.5 million in funding, only to splash $1.8 million on buying domain names. Sounds like a wild shopping sp
See More
0 replies4 likes
Jaskaran Singh
Stealth • 2m
🎤 Why Hanumankind’s Statement is a Genius Marketing Move 🧠
After Big Dawgs massive success, Hanumankind is criticized for saying:
"I am not an Indian rapper, but a rapper from India."
Let’s break it down from a marketing perspective:
🔍 He’s pos
See More
3 replies5 likes
Shuvodip Ray
•
YouTube • 4m
🗞️ How did Uber's initial funding rounds impact its growth
Uber's initial funding rounds were crucial in fueling the company's rapid growth and expansion.
Uber raised an initial $1.25 million in angel funding from First Round Capital in 2010, which
A strategy by Gucci's CEO, who reportedly burned $10 million worth of unsold luxury products to maintain the exclusivity of the brand. 🤯🔥
The decision to burn unsold products was part of Gucci’s broader strategy to protect its brand image.
By de
See More
0 replies5 likes
Bhagya Panchal
Stealth • 2m
KitKat, now a global favourite, entered the Indian market in 1995 with a smart strategy 🍫
At the time, Cadbury UK was already well-established, and price sensitivity was high. Nestlé made a smart move by positioning KitKat as a premium product with
See More
1 replies4 likes
SamCtrlPlusAltMan
•
OpenAI • 5m
Studying India's rapidly evolving VC landscape & have some hypotheses on its future:
1. Cold outreach deals?
With startups outpacing VCs, cold outreach may rise, pushing VCs to better evaluate pitches.
2. Deal sourcing shake-up?
"Mutual Fund SIP Calculator: How Long to Reach 1 Crore with Monthly SIPs of ₹5,000 or ₹10,000?"
Investing in mutual funds through a Systematic Investment Plan (SIP) is a smart way for investors to grow their wealth and potentially become a crorepati
See More
2 replies7 likes
Shruti
Stealth • 2m
5 Reasons Why Building a Personal Brand is Crucial for Business Success 🚀
1. Builds Trust 🤝
A well-established personal brand helps build credibility.People are more likely 2 do business with someone they trust & recognize.
2. Attracts Opportu