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Why UPI will always be free for Users :- In my last post where I decoded revenue model of UPI payment platforms like PhonePe and GPay, many of you expressed concern that "soon they will charge money per transaction" However that is not the case. Le

I would like to propose a new business model for charging stations. Since the charging station business is the business with very thin profit margin I would like to make some tweaks in the current model inorder to make it more sustainable and profita

What are the most effective and sustainable user acquisition strategies for a new app, especially to drive initial visits and encourage users to explore the product? Is it necessary to rely solely on paid channels like Facebook or Google Ads, or are

🚀 Should India Start Charging Fees for High-Value UPI Transactions? UPI is a world-class digital payments system — fast, free, and inclusive. But there's a hidden cost: 💸 Infra cost of ₹0.10–₹0.30 per transaction 🏦 Over ₹1,000 crore/month just t

“Cross-Modal Priming: How Multi-Sensory Cues Subconsciously Drive Buyer Perception” Cross-Modal Priming is a technique where one sense subtly influences another, shaping perception and behavior in marketing. For example, a soft background melody in

Mukesh Ambani's Jio isn't streaming IPL for free, Infact Jio made more than 3,300 crores in revenue. Jio used a famous business strategy called as loss leader strategy Loss leader strategy is where a product is sold at a low price or for no pric

I believe there is a lack of modern design in the lamps we use today. Lamps are often forgotten when it comes to recharging, which is why adding a wireless charging feature is essential. I am considering creating a modernized lamp with a built-in Blu

Top 10 Trending Businesses in India for 2025 with Starting Investments: EdTech Platforms - Online learning boom. Start: ₹5L-₹20L Renewable Energy - Solar/wind power. Start: ₹10L-₹50L HealthTech - Telemedicine & wellness. Start: ₹10L-₹30L E-com

Faith tech industry is booming, fueled by a massive $58.56 billion faith market by '30 The rise of spiritual tech startups is impressive Think astrology, numerology, tarot readings, virtual temple visits, and online pujas, future emotional Hammerin

India’s EV Sales to Cross 7% by FY28? The Reality Behind India’s Electric Push A recent report by CareEdge Ratings suggests that India’s electric car market could cross the 7 percent mark of total passenger vehicle sales by FY28. This projection ref