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Problem: tackling fake reviews and sponsored product marketing on social media platforms. Influencer marketing is tool to reach people but to convert them into customers. With the fake reviews by influencers it’s hard to find genuine ones. Solutio

The IPO market is also called as the Primary Market,and it's extremely important to understand circumstances leading to IPO,as it attracts many new first time stock investors. Why do companies go PUBLIC? The main reason for a company to go public i

Got the job offer? 🎉 First off, congratulations! Now comes the exciting part: negotiating your salary. 1. Do Your Research: Understand the market rate for your role in your industry. This gives you a solid basis for your negotiation. 2. Know Your

New Day, New Case Study: Are Leads Actually Dead? So, recently I was working on a project, not for a client but for myself. And, as usual, I found myself in one of those deep conversations with people like us—entrepreneurs, business-minded folks. We

Is Inaction better? Well, Action bias is a mental error which occurs when we prefer to take action rather than Eat Fivestar(do nothing), even if there’s no proof that action will improve the situation. It’s like an automatic reflex instead of rati

In 2016, Reliance Jio entered the Indian telecom market and flipped the script by offering something no one expected—free data and calls for six months. It wasn’t just a marketing stunt; it was a masterclass in disruption. Jio’s strategy was simple:

How Indians buy is different from the West, it’s unique but also very expensive for companies Most purchases in India 1 are done without any assistance, ideally assistance happens if the avg value of purchase increases i.e car, jewellery 95% of pu

Understanding Debt Financing: A Crucial Funding Option Hey everyone! Today, let’s dive into debt financing, a vital funding method for startups. Unlike equity funding, where you give up ownership, debt financing involves borrowing money that you’ll

Exploring the Easiest and Least Risky Funding Method for Startups When you're launching a startup, finding the right funding can be a daunting task. With so many options available, it’s crucial to choose a method that aligns with your business's nee

Exploring Bootstrapping: Self-Funding Your Startup Hey everyone, Today, let’s dive into a popular and often underrated funding method—bootstrapping. This is when you start and grow your business using your own savings or the revenue generated by the