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" Hello Baccchooo!", Allakh Pandey-PW 💀 Edtech being a huge market in India because of competitive exams like JEE/NEET and now it's dominated by PW profitably the reason is MARKETING MARKETING AND MARKETING!!! PW got initial boost from the organi

Fear Marketing: The Tactic That Sells by Triggering Anxiety Fear marketing is a psychological marketing strategy that leverages fear, uncertainty, or anxiety to drive consumer action. It works because humans are wired to avoid pain more than they se

💰How unacademy makea money (Full breakdown) - 1. Subscription Plans- Unacademy Plus: This is the main subscription service, offering access to live classes, recorded sessions, test series, and performance analytics. Subscription prices range

Viral Marketing Strategy - 13 “ Opportunity In Disaster ” So guys we all know that neet paper was leaked and that's not the new thing for Indian education system we already see thousands of paper leak since 1947 and this paper leaked affected di

Just wanted to share my startup idea. Problem: Most people struggle to find the best coaching institute for their competitive study like UPSC, JEE, NEET or personal development like Web development, Cyber Security, etc. They often get overwhelmed w

ANKUR WARIKOO TALKS TO YOUNG ADULTS !! ABOUT HOW TO MAKE THEIR PARENTS UNDERSTAND THEIR CHOICES. An excerpt from ‘Build an Epic Career’, by Ankur Warikoo. I grew up adoring my parents. They were everything to me. They shaped my values, my reality,

Education vs. Digital Distractions: Navigating the New Age of Influence Education is the key to shaping independent thinkers, yet societal pressure and digital distractions increasingly disrupt young minds. With the rise of influencer companies, chi

How 🌿 Mamaearth Made “Natural” the New Normal in Beauty! Brand: Mamaearth Founded: 2016 Founders: Ghazal & Varun Alagh HQ: Gurugram, India --- The Problem ❌ Traditional beauty brands = chemical-loaded Parents struggled to find safe products fo

𝗛𝗼𝘄 𝘁𝗼 𝗱𝗲𝘀𝗶𝗴𝗻 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲𝗺𝗲𝗻𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘀𝘁𝗮𝗿𝘁𝘂𝗽/𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀? 1. Define the Purpose Goal: Brand awareness? Lead generation? Product launch? App downloads? Target audience: Who are you speaking to? (Stud